WordPress or Wix? | chachoo Website Design Agency Bournemouth
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WordPress or Wix | chachoo Blog | Web Design Agency Bournemouth

WordPress or Wix?

WordPress or Wix? What should you use to create your DIY Website? WordPress and Wix are two of the most popular options from which you can set up and run a website.

Wix is a self-hosted service that helps you create an easy-to-use and simple website. WordPress on the other hand can be installed on your own hosting account and is supported by a large community of web designers, developers and other specialists.


In the recent years, Wix has grown to become a major platform for the DIY market. So much, that they can now hire A-listers such as Gal Gadot and Jason Statham for their mainstream TV Ads.


While both platforms have their merits WordPress is widely considered to be better than Wix. Here are some reasons why:

WordPress or Wix: The Usability Aspect

The great advantage with WordPress is that it gives you word processor level editing of page content alongside numerous free and premium themes on the Web to choose from.

Wix’s page builder may look nice but it does not have the clearest code whereas WordPress keeps things separate with content and layout, for example, stored in different areas. This makes it easier to focus in WordPress’ visual editor when you are editing content and have full creative control when it comes to picking a theme to use or designing your own.

The drawback is that you will need some web developer knowledge to build your own theme. Many of the free and premium themes for WordPress contain ways you can edit the theme you installed to make it your own. You can easily edit images, change colours and modify sections of the website.

The issue with Search Engine Optimisation

SEO is an important consideration when deciding what script and service will run your website. And the evidence is that WordPress is superior to Wix when it comes to SEO and the number of Search Engine Results Pages (SERPs) tracked when you type each into Google. In fact, WordPress has almost 50 times the number of SERPs over Wix, meaning it is a far more popular platform. That coincides with the fact that there are 77 million WordPress sites up now versus only 43 million Wix sites.

There are also a great number of SEO related plugins for WordPress that will help you modify the details of your website so that you will do better in the search engine rankings.

WordPress or Wix: The Cost Comparison

One of the best things about WordPress is that it is free for anybody to use. But you need to have your own domain name and web hosting provider to use it which effectively means there is a cost to using WordPress.

With Wix there is a free version which makes you use their domain name system (user.wix.com/yourwebsitename) and they host ads on your website. If you don’t want to go down that route they have a paid plan which includes options for domains, disk space and bandwidth.

If you compare the Wix prices with shared hosting plan prices out there, shared hosting plans offer more features and a lower price.

WordPress or Wix: The Support Comparison

Wix has a helpful support team but that is dwarfed by WordPress’ mechanisms, which includes millions of help articles, tutorials and resources all over the Web. This is partly down to the fact WordPress has been around for a longer time so more resources have been built up to help you learn about their platform. Any problem you have on WordPress is more than likely to have been encountered by other users. Simply do a Google search on your issue. The support forums on its official website are useful as it also allows you to ask or answer WordPress questions.

So, WordPress or Wix – which is the best?

Wix and WordPress are both great ways of building a website and are straight-forward to use. WordPress’ ability, though, to extend the functionality with thousands of plugins and theme options gives it a big advantage over Wix, which lacks the systems needed to create a very robust website. It may take time to learn about WordPress but if you want to add more features and have more control over your domain, it is a better option than Wix.


Speak to us or check out our FAQ to learn more how you can create your DIY website with little effort! Want a more substantial and professional website? Then you should definitely talk to us for available options – as a Creative Digital Marketing Agency, we offer Professional Website Design & Development as well as eCommerce Design  starting at very affordable prices!